A quiet round, for the right people

LUXE is growing.

LUXE is raising a focused round to scale a business that's already live and shipping. We're bringing in a select group of partners and investors — by introduction, one conversation at a time.

See what we're building↓ Request the brief

Scroll for the details

A wholesale brand built for the people who install, not the people who scroll.

LUXE is a B2B distribution brand. Our films and gels are sold account-gated — pricing is only visible to approved installers, shops, and distributors, never the open public.

That keeps the brand premium, protects our partners' margins, and means every account is a real, recurring buyer — not a one-time retail sale.

We make it

LUXE-owned brand & film

We gate it

Approved partners only

They reorder

Recurring by design

The catalog

Engineered by LUXE

Paint Protection
Gloss is Boss
High-gloss, self-healing PPF — the flagship shine, built to disappear over the paint.
Paint Protection
Stealth Matte
A satin, factory-matte finish for owners who want protection without the gloss.
Premium Tier
Black Series
Our top shelf — the line installers reach for on the cars that matter most.
Color & Style
Color Series
Colored and styled PPF — protection and a finished look in a single layer.
Glass Protection
Windshield Guard
Windshield film that takes the chips and cracks so the glass doesn't.
Install Consumable
Glide InstaGel
The install gel used on every job — the reorder that keeps accounts coming back.

Why this, why now

The opening

$1.5B

Global PPF market by 2030

A growing category

Paint protection has moved from niche to expected on premium vehicles — and the shops installing it need a supply partner who gets it.

7.2%

Annual category growth · 2025–30

Recurring by design

Film, gel, and consumables get reordered job after job. Win an account once, and it buys again — and again.

~82%

of PPF is TPU film — what LUXE makes

Owned, not resold

LUXE is its own brand, not a reseller of someone else's. That's the difference between a margin and a markup.

Industry figures: MarketsandMarkets (2026) & Grand View Research (2024). Third-party market estimates — not LUXE financials.

What we're raising for

We're raising to pour fuel on something that already runs.

Licensed & resale-approvedActive wholesale accountsInventory in stock

Inventory depth

Carry more film, in more finishes, so a paying installer never hears "out of stock" — every stockout is a reorder lost.

Installer acquisition

Bring on the shops and distributors who turn into recurring wholesale accounts — the install base that compounds.

Team & training

Support, onboarding, and install training that make LUXE the easy brand to stock — and the hard one to leave.

Where this goes →

The next layer

Technology that moves LUXE from passive supplier to actively sending business to our installers.

The numbers live behind a quick intro. Round size, terms, margins, and financials are shared one-on-one after a short conversation and an NDA — not on a public page. This is the overview; the brief is the detail.

Request the brief→

Want the full picture?

Let's talk.

If you believe in what we're building, reach out and we'll walk you through the brief personally — the model, the traction, and where you'd fit.

Book an intro call→

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